Add Google Ads Conversion tracking

[TuukkaIkius]

Changes

• Added GoogleAdsEvent function for sending google ads conversions
• Added docs page view conversion event
• Added 30s page view conversion event

Next PR: https://github.com/gravitational/next/pull/2476
Blog PR: https://github.com/gravitational/blog/pull/537

Merge checklist

• Add NEXT_PUBLIC_GOOGLE_ADS_ID environment variable to Vercel "AW-XXXXXX"
  • A value exists for preview deployments however I'm unsure if the production deployment should use a different ID
•  Disable Google Ads event triggers on GTM
  • Google Ads - Conversion - Contact Sales
  • Google Ads - Conversion - Resource Download
  • Google Ads - Conversion - Subscribe
  • Google Ads - Conversion - Teleport Team Signup
  • Google Ads- 30s Page View
  • Google Ads - Page View Counter
• Merge the PRs

Testing Checklist

•  Docs Pageview events fire on page load
•  30s Pageview fires after spending 30s on the site and navigating to at least one other page via internal link

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Name	Status	Preview	Comments	Updated (UTC)
docs	✅ Ready (Inspect)	Visit Preview	💬 Add feedback	Jun 20, 2024 8:04am