diff --git a/NAMESPACE b/NAMESPACE
index 3648d5db7..6f72b7215 100644
--- a/NAMESPACE
+++ b/NAMESPACE
@@ -168,6 +168,7 @@ export(use_pkgdown_travis)
 export(use_posit_cloud_badge)
 export(use_proprietary_license)
 export(use_r)
+export(use_r_universe_badge)
 export(use_rcpp)
 export(use_rcpp_armadillo)
 export(use_rcpp_eigen)
diff --git a/NEWS.md b/NEWS.md
index 550ba4a90..62f420abf 100644
--- a/NEWS.md
+++ b/NEWS.md
@@ -1,5 +1,7 @@
 # usethis (development version)
 
+* New `use_r_universe_badge()` to indicate which version of your package is available on [R-universe](https://r-universe.dev) (@olivroy, #1883).
+
 * The URLs baked into the badge generated by `use_coverage(type = "codecov")`
   no longer specify a branch (#2008).
 
diff --git a/R/badge.R b/R/badge.R
index b97bf08d1..9d949d643 100644
--- a/R/badge.R
+++ b/R/badge.R
@@ -16,6 +16,9 @@
 #' available on CRAN, powered by <https://www.r-pkg.org>
 #' * `use_lifecycle_badge()`: badge declares the developmental stage of a
 #' package according to <https://lifecycle.r-lib.org/articles/stages.html>.
+#' * `use_r_universe_badge()`: `r lifecycle::badge("experimental")`: badge
+#' indicates what version of your package is available on [R-universe
+#' ](https://r-universe.dev/search/).
 #' * `use_binder_badge()`: badge indicates that your repository can be launched
 #' in an executable environment on <https://mybinder.org/>
 #' * `use_posit_cloud_badge()`: badge indicates that your repository can be launched
@@ -28,13 +31,20 @@
 #' @param stage Stage of the package lifecycle. One of "experimental",
 #'   "stable", "superseded", or "deprecated".
 #' @seealso Functions that configure continuous integration, such as
-#'   [use_github_actions()], also create badges.
+#'   [use_github_action("check-standard")][use_github_action()], also create badges.
 #'
 #' @name badges
 #' @examples
 #' \dontrun{
 #' use_cran_badge()
 #' use_lifecycle_badge("stable")
+#' # If you don't have a GitHub repo, or needs something extra
+#' # you can create the r-universe badge
+#' use_badge(
+#'   "R-universe",
+#'   "https://{organization}.r-universe.dev/badges/{package})",
+#'   "https://{organization}.r-universe.dev/{package}"
+#' )
 #' }
 NULL
 
@@ -138,7 +148,31 @@ use_binder_badge <- function(ref = git_default_branch(), urlpath = NULL) {
 
   invisible(TRUE)
 }
+#' @rdname badges
+#' @export
+use_r_universe_badge <- function() {
+  check_is_package("use_r_universe_badge()")
+  # The r-universe link needs the package name + organization.
 
+  pkg <- project_name()
+  url <- tryCatch(github_url(pkg), error = function(e) NULL)
+  # in order to get organization
+  desc <- proj_desc()
+  urls <- desc$get_urls()
+  dat <- parse_github_remotes(c(urls, url))
+  gh_org <- unique(dat$repo_owner[!is.na(dat$repo_owner)])
+  if (length(gh_org) == 0L) {
+    ui_abort(c(
+      "{.pkg {pkg}} must have a repo URL in DESCRITPION to create a badge.",
+      "Use {.fn usethis::use_badge} if you have a different configuration.",
+      "If {.pkg {pkg}} is on CRAN, you can also see {.url cran.dev/{pkg}}
+       for a redirect to the r-universe homepage."
+    ))
+  }
+  src <- glue("https://{gh_org}.r-universe.dev/badges/{pkg}")
+  href <-  glue("https://{gh_org}.r-universe.dev/{pkg}")
+  use_badge("R-universe", href, src)
+}
 #' @rdname badges
 #' @param url A link to an existing [Posit Cloud](https://posit.cloud)
 #'   project. See the [Posit Cloud
diff --git a/man/badges.Rd b/man/badges.Rd
index 831a574c1..ece65b13b 100644
--- a/man/badges.Rd
+++ b/man/badges.Rd
@@ -7,6 +7,7 @@
 \alias{use_bioc_badge}
 \alias{use_lifecycle_badge}
 \alias{use_binder_badge}
+\alias{use_r_universe_badge}
 \alias{use_posit_cloud_badge}
 \alias{use_rscloud_badge}
 \title{README badges}
@@ -21,6 +22,8 @@ use_lifecycle_badge(stage)
 
 use_binder_badge(ref = git_default_branch(), urlpath = NULL)
 
+use_r_universe_badge()
+
 use_posit_cloud_badge(url)
 
 use_rscloud_badge(url)
@@ -60,6 +63,8 @@ ensure your badge block starts with a line containing only
 available on CRAN, powered by \url{https://www.r-pkg.org}
 \item \code{use_lifecycle_badge()}: badge declares the developmental stage of a
 package according to \url{https://lifecycle.r-lib.org/articles/stages.html}.
+\item \code{use_r_universe_badge()}: \ifelse{html}{\href{https://lifecycle.r-lib.org/articles/stages.html#experimental}{\figure{lifecycle-experimental.svg}{options: alt='[Experimental]'}}}{\strong{[Experimental]}}: badge
+indicates what version of your package is available on \href{https://r-universe.dev/search/}{R-universe }.
 \item \code{use_binder_badge()}: badge indicates that your repository can be launched
 in an executable environment on \url{https://mybinder.org/}
 \item \code{use_posit_cloud_badge()}: badge indicates that your repository can be launched
@@ -72,9 +77,16 @@ in a \href{https://posit.cloud}{Posit Cloud} project
 \dontrun{
 use_cran_badge()
 use_lifecycle_badge("stable")
+# If you don't have a GitHub repo, or needs something extra
+# you can create the r-universe badge
+use_badge(
+  "R-universe",
+  "https://{organization}.r-universe.dev/badges/{package})",
+  "https://{organization}.r-universe.dev/{package}"
+)
 }
 }
 \seealso{
 Functions that configure continuous integration, such as
-\code{\link[=use_github_actions]{use_github_actions()}}, also create badges.
+\link[=use_github_action]{use_github_action("check-standard")}, also create badges.
 }
diff --git a/tests/testthat/_snaps/badge.md b/tests/testthat/_snaps/badge.md
index a212bab6b..211a15fd0 100644
--- a/tests/testthat/_snaps/badge.md
+++ b/tests/testthat/_snaps/badge.md
@@ -7,6 +7,16 @@
       ! `stage` must be one of "experimental", "stable", "superseded", or "deprecated", not "eperimental".
       i Did you mean "experimental"?
 
+# use_r_universe_badge() needs a repository
+
+    Code
+      use_r_universe_badge()
+    Condition
+      Error in `use_r_universe_badge()`:
+      x {TESTPKG} must have a repo URL in DESCRITPION to create a badge.
+      i Use `usethis::use_badge()` if you have a different configuration.
+      i If {TESTPKG} is on CRAN, you can also see <cran.dev/{TESTPKG}> for a redirect to the r-universe homepage.
+
 # use_rscloud_badge() handles bad and good input
 
     Code
diff --git a/tests/testthat/test-badge.R b/tests/testthat/test-badge.R
index e90d05f56..22038c00d 100644
--- a/tests/testthat/test-badge.R
+++ b/tests/testthat/test-badge.R
@@ -21,6 +21,16 @@ test_that("use_binder_badge() needs a github repository", {
   expect_error(use_binder_badge(), class = "usethis_error_bad_github_remote_config")
 })
 
+test_that("use_r_universe_badge() needs a repository", {
+  skip_if_no_git_user()
+  create_local_package()
+  use_git()
+  expect_snapshot(error = TRUE,
+    use_r_universe_badge(),
+    transform = scrub_testpkg
+  )
+})
+
 test_that("use_rscloud_badge() handles bad and good input", {
   create_local_project()
   expect_snapshot(use_posit_cloud_badge(), error = TRUE)